Web Channel Manager – Robert Half

Title of the Job: Web Channel Manager

Location: Toronto, ON

Job Description: Job Description:We are seeking a dynamic, strategic, and hands-on Web Channel Manager to join our client’s lively team. We are not merely seeking someone who can just build websites and drive SEO; we want a forward-thinking individual who understands the importance of using websites as a crucial channel to stimulate business growth, lead cultivation, and conversion. This role is a blend of marketing web analytics and website marketing-this individual will be required to pull reports as well as interpret data on these reports intellectually and present to C-Suite and stakeholders.Job Responsibilities:

• Drive website marketing initiatives and continually improve our web presence and ability to interpret data to make data driven decisions
• Utilize analytics and interpret complex data to make informed marketing decisions
• Understand and apply conversion rate optimization tactics to boost lead generation and conversions
• Managing relationships and provide direction to our external web and SEO agencies
• Formulate holistic digital marketing strategies to maximize company growth

Requirements:Key Qualifications:

• Proficient in MS Dynamics CRM, SEMrush, GA4, Google Tag Manager, and Block Studio Report, and possess a basic understanding of SEO
• Extensive experience in data interpretation and making data-driven decisions
• In-depth knowledge of Conversion Rate Optimization and how to tactically achieve it
• Strong teamwork and leadership capabilities

Culture/Soft Skills:

• Ability to work remotely with consistent team interaction
• Strong project ownership, from start to finish
• Solid analytic skills and a driven curiosity
• An inherent passion for improving and optimizing websites, and driving lead generation

Why Choose Us:

• Fully remote work capabilities
• Competitive benefits
• A collaborative and high-performing team atmosphere
• Strong employee retention rates as an indicator of a positive workplace
• Excellent guidance and support from leadership
• Genuine opportunities for professional growth with our expanding team

We welcome all qualified candidates who can bring their experience, passion, and innovative ideas to maximize our web presence. If you think you might be the best fit for this role, we’d love to hear from you!

Company Name: Robert Half

Salary: $100000 – 120000 per year

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