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Senior Media Buyer – Mindshare

Mindshare

Title of the Job: Senior Media Buyer

Location: Toronto, ON

Job Description: DescriptionMindshare Canada
Title: Senior Media Buyer, Media Investment
Team / Department: Investment TeamWhenever and wherever you join us, you open a door to opportunities in any and all aspects of media, technology and innovation. We will encourage you to break the rules, knock things down, rebuild them better, and push the boundaries of what’s possible. Our success takes a team of people who are invested in our culture, each other’s success, and their own growth, and together we make Mindshare Canada the place where we do the best work of our career.OVERVIEW:Mindshare is looking for a Senior Media Buyer, Media Investment with a passion for marketing and a strong understanding of the media landscape. This role is in the Investment Team and works closely with media vendors to bring our media plans to life. Working in conjunction with our Media Planners, this function is responsible for the negotiating and purchasing of media real estate – an integral part of capturing our client’s vision to reach an intended audience – and delivering the best outcomes for the company and our clients.The Senior Media Buyer provides counsel to the Media Planners and client teams regarding marketplace rates and conditions, drives the buying and negotiating process for assigned clients and ensures a high quality of execution.This is a 360 media investment role which means the job requires developing, executing and reconciling both digital and broadcast go-to-market recommendations. If you don’t have a background in both, you must be open to being trained on digital or broadcast buying to augment your buying skills.How you will make an IMPACT:

  • Provide/oversee go to market insight, select vendors/sites and provide rationales on these sites, acting as a connection point for vendors/partners
  • Be a point of contact for clients, and lead client status calls; presenting insights, post wraps, optimizations and other findings to clients
  • Partner with the Manager in development of communications with planning team including buy authorizations, tracking reports, buy changes, creative specifications, etc.
  • Take an active role in coordinating all reporting with planning and analytics
  • Liaise with the planning team to deliver the digital portion of the overall strategy – Provide Digital market research/insight and POVs
  • Ongoing management and stewardship of campaigns (pacing, updates in Prisma, etc.)
  • Provide and obtain information and intelligence from Mindshare and GroupM Trading leadership to be presented to planning team and clients when appropriate
  • Accurate and timely vendor invoice approval and budget reconciliation

What YOU bring:

  • College diploma or Bachelor’s Degree, preferably in advertising, marketing, business administration or communications, or equivalent experience
  • 1-2 years of relevant media experience, digital strategy/buying or planning preferred
  • Advanced knowledge of Microsoft Office Suite (Excel, Word, and PowerPoint)
  • Proficiency with media tools (i.e. Prisma, Mediaocean) and 3rd party syndicated research resources (ComScore and Numeris)
  • Comfortable working with budgets and numbers – must love data
  • Excellent verbal and written communication skills; strong presentation skills
  • Excellent organizational and time management skills; proven ability to prioritize and organize workload, and operate under tight deadlines while managing multiple projects
  • Ability to foster collaborative relationships with other cross-functional teams
  • Strong leadership, customer service and communications skills
  • Comfortable with ambiguity – flexible and adaptable with a willingness to learn and assist wherever needed

What WE bring:

  • Exposure to a global network of resources and career opportunities
  • Comprehensive benefits program, including maternity/parental top-up program
  • Great social environment where we work hard and play hard
  • Corporate social responsibility, actively participating to create a better community
  • Agency that values wellness with programs that contribute to a healthy lifestyle
  • The opportunity to create and contribute to an environment where ‘Innovation as usual’ thrives in everyday work
  • We foster a growth mindset by exhibiting adaptability, inclusivity, sincerity, curiosity, entrepreneurial spirit, and teamwork
  • Extensive learning, training and development opportunities
  • Exposure to strategic partnership across agency

ABOUT MINDSHARE:Mindshare was born in Asia in 1997, a WPP start-up with a desire to change the media world. Now we are a global network with 116 offices in 86 countries and billings of $17.9bn. We are the largest agency in GroupM, WPP’s Media Investment Management arm, which is the #1 media holding group globally.GroupM and all of its affiliates embrace and celebrate diversity and inclusivity. We are committed to creating a safe and respectful work environment and building a team that represents a variety of backgrounds, perspectives, and skills. We are a worldwide media agency network that represents global clients. The more inclusive and collaborative we are, the greater the work we can create together.Mindshare encourages all qualified candidates to apply and has an exceptional record of accommodating the needs of our staff. If you require accommodation at any stage of the application process, please let us know. Mindshare thanks all applicants, however only those who qualify for an interview will be contacted.To learn more about Mindshare and our philosophy of Original Thinking, visit us at /canada and follow us on Twitter @mindshare, and .

Company Name: Mindshare

Salary:


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